When a manager focuses on making whatever products are easy to produce, and then trying to sell them, that manager has a _____________ orientation.
A). Marketing
B). Production
C). Sales
D). Profit
Production
When a manager focuses on making whatever products are easy to produce, and then trying to sell them, that manager has a Production orientation. Production orientation follows the theory that any product of high quality can be readily sold.
2. Good marketing is no accident, but a result of careful planning and ________.
3. Need becomes ________ when they are directed towards a specific object.
5. Bread and milk are which kind of products?
6. A market orientation recognizes that:
7. Which one of the following is a key to build lasting relationships with consumers?