Products that are usually purchased due to adversity and high promotional back up rather than desire are called:
A). Sought goods
B). Unique goods
C). Unsought goods
D). Preferred goods
Unsought goods
Products that are usually purchased due to adversity and high promotional back up rather than desire are called Unsought goods. Unsought products typically are products that the consumers are not aware and don't have any knowledge about it. It is difficult to sell because it has no demand.
1. Any component of the computer you can see and touch is called
2. __________ is an example of a service where the customer typically goes to the service organization
3. A consumer contest is an example of _________.
5. Market share can be increased by......
6. Auction sites, such as eBay, QXL are examples of Consumer-to-Consumer (C2C) channels.
7. A critical marketing perspective is the process of determining:
8. The UPS of a Current Account is.......
9. At least how many parties should be included in “Exchange”?