Compared with low-contact services, customers of high-contact services are more likely to judge service quality on the basis of:
A). Price of the service
B). Processes used in carrying out the service
C). Intangible outcomes e.g. the performance of an investment portfolio
D). Tangible outcomes
Processes used in carrying out the service
Compared with low-contact services, customers of high-contact services are more likely to judge service quality on the basis of Processes used in carrying out the service.
1. File..... shrinks the size of a file so it requires less storage space.
2. Which one of the following is a key to build lasting relationships with consumers?
5. A fundamental part of the distribution function is to get the product:
6. Which of the following sentence is true
7. The traditional view of marketing is that the firm makes something and then ________ it.
8. A ________ when it is aroused to a sufficient level of intensity.