Examples of pure tangible goods include all of the following EXCEPT:
A). Soap
B). Tax preparation
C). Toothpaste
D). Salt
Tax preparation
Examples of pure tangible goods include all of the following EXCEPT Tax preparation. Marketing a service or intangible product takes creativity because you are trying to sell something a customer cannot physically see, smell, touch or taste. Intangible products and services include things like insurance policies, tax preparation services and cell phone service contracts.
1. Consumer buying behavior refers to the buying behavior of businesses.
3. ___________ are the only service distributors which do not require direct human interactions.
4. A device that connects to network without the use of cables is said to be.......
5. Added features to an offering are called _________ service features.
6. _________ is an attitude formed by a long-term, overall evaluation of a firm's performance.
7. Price is the only element in the marketing mix that produces: