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27 vote

Added features to an offering are called _________ service features.

Asked on by | Votes 27 | Views: 652 | Tags: general knowledge     | management     | marketing     | Add Bounty

Added features to an offering are called _________ service features.

A).  Expected

B).  Augmented

C).  Primary

D).  Secondary

E).  Perceived


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1 answers

36 vote
Answered by on | Votes 36 |

 Secondary



Added features to an offering are called perceived service features. Perceived quality can be defined as the customer's perception of the overall quality or superiority of a product or service with respect to its intended purpose, relative to alternatives.

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