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Marketing Practice Questions & Answers

-3 vote

Services are typically produced and consumed simultaneously. This is an example of the ________ characteristic of services.

Asked on by Guest | Votes -3

Services are typically produced and consumed simultaneously. This is an example of the ________ characteristic of services.

A).  Intangibility

B).  Variability

C).  Inseparability

D).  Simultaneously

E).  Perishability

1 vote

All of the following are examples of services EXCEPT:

Asked on by Guest | Votes 1

All of the following are examples of services EXCEPT:

A).  Banking

B).  Hotels and motels

C).  Tax preparation

D).  Computer software

0 vote

Distinct characteristic of services is_____________

Asked on by Guest | Votes 0

Distinct characteristic of services is_____________

A).  Intangibility

B).  Inseparability

C).  Variability

D).  Perishability

-3 vote

A ____________ is a form of product that consists of activities, benefits, or satisfactions offered for sale that are essentially intangible and do not result in the ownership of anything.

Asked on by Guest | Votes -3

A ____________ is a form of product that consists of activities, benefits, or satisfactions offered for sale that are essentially intangible and do not result in the ownership of anything.

A).  Service

B).  Demand

C).  Need

D).  Physical object

0 vote

Consumer buying behavior refers to the buying behavior of businesses.

Asked on by Guest | Votes 0

Consumer buying behavior refers to the buying behavior of businesses.

A).  TRUE

B).  FALSE